Toni Morrison once said “A sister can be seen as someone who is both ourselves and very much not ourselves – a special kind of double” and it is for that reason we decided to set up Mcfaul Studio’s new sister company, Dropp, to handle a special kind of work.

Dropp was founded to specifically handle and expand on the ever increasing digital projects that McFaul Studio has been building up over the last few years. Comprising of the dream team of James White, George Parker and our very own Ross Curzon-Butler, the formation of Dropp has been created to handle all the interactive, motion graphics and moving image work that was previously heralded under the McFaul Studio banner. Dropp is also set to handle the research and development of new technologies, providing even more scope for the sexiness of McFaul Studio to appear.

The people involved in this new venture have so far been a main part of the success on projects for Microsoft, Toshiba, Nokia, Fuse TV and Publicis Dialog, among many others. With the creative and technical excellence of these guys, fused with the gorgeous Art Direction and creativity of John McFaul, some interesting things are happening.